So you’re ready to do it. You’re going to get yoked up with social media. Good for you. Like they say about marriage, the first year is the hardest. Too many businesses expect to see results immediately and that just ain’t the way it works.
Often times I am asked what the biggest mistake I see on social media is? Any guesses? Truth be told I see many common mistakes, but the biggest one of all and probably the most common is no bringing leads into your own system. What do I mean by that? Social media should be a stepping stone. Each platform is…
Are you one of many small businesses who have attempted social media? Some may have tried their hand at it this year with little to no success while others don’t know the first place to start. I’m here to tell you that if you are going to do it, do it!
Here is a list of problems I see happening on the interwebs of social media:
Everybody wants to know what to post on Facebook, what to Tweet about, or what to leak out to your network on LinkedIn. There are 5 main posting strategies that I go by and teach as part of my Social Media Strategy & Review. Each type has a best practice involved, delivers a unique end result, and is used for different reasons.
How many brands can you name in 10 seconds? A ton, right? That is because those established brands are capitalizing on fundamentals that you as a small business can also reap rewards from. Here’s the thing, too many small businesses are missing out on these fundamentals. As a result far too much of our time is wasted; flat out spent…
You are posting your website address in all the right places. You’re getting out there and trying to be pro-active with your inbound marketing strategy. You’re feeling good about your efforts, but no results. Why?
Check out any LinkedIn profiles over the last few days? You may have checked someone out and noticed the profile looked different. Where did the contact information go? Where are the person’s listed websites and Twitter links?