So why don’t you Slide…

Slideshare is a fantastic, FREE,  content marketing tool that you can use to leverage your social media strategy.

Whether you’re a home repair company or own a tax preparation business (or anything in between), you can create short, valuable “how-tos” specific to your industry on Slideshare.  These shares build rapport, give consumers something of value, and position you as an authority in your industry thus building your credibility. It’s a win-win.

If you’ve been following along with my updates, you may be familiar with Slideshare.  In fact, I shared a “how to” on using Slideshare.  Take a look around.  You can expand it to fullscreen for better visibility.  You can bookmark, share, and even save it.  Hint:  Remind your clients they can save your content for future reference!

Getting started is pretty simple.  Head over to Slideshare.net  and create an account. You simply upload slideshows you’ve created on PowerPoint (who doesn’t love PowerPoint?!) and Voila!  
Not only can you brand your expertise, but if you have processes that every client has to go through you can set up a little tutorial just for them and you can send it to every client when they need it.

Share your first Slideshare project in the comments below and teach me something about you!

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